CHANGING THE LANDSCAPE OF POLITICAL MARKETING IN JACKSON, MS

Attorney Gayla Carpenter-Sanders, candidate for Hinds County Chancery Court District 5-3 and Executive Director of the Mississippi Volunteer Lawyers Project, brought both legal expertise and community heart to her campaign. We created a standout, interactive website and high-quality promotional content—including videos and client testimonials—all on a grassroots budget. Her branding celebrated her HBCU roots, Alpha Kappa Alpha Sorority, Inc. membership, and her leadership during the Jackson Water Crisis, where she helped organize a water drive with Men of Excellence. She received key endorsements from former U.S. Secretary of Agriculture Mike Espy and other influential public servants in Jackson, MS, further strengthening her campaign’s impact. Her website and promotional strategy have since become models for local candidates aiming to elevate their digital presence.

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